By Meg Cooper Generation Z (Gen Z), born in the late 1990s to early 2000s, has been entering the workforce for roughly the past five years. Already, as with every generation, there are stigmas and judgments from the older generations. “Kids these days” and “when we were kids …” are phrases often heard when the […]
Read MoreThe American Brush Manufacturers Association is excited to share the schedule of topics for the Meet the Pros roundtable discussions to be held as part of this year’s Annual Convention. The session is titled Workplace 2.0 – We Are All In This Together and is sponsored and led by the ABMA Emerging Leaders group. It […]
Read MoreThe 2022 January-February Brushware issue is now available to all readers in eMag (digital edition) format. This kickoff edition for 2022 features our annual Economic Forecast from Phillip Perry and a look at Gen Z in the Workplace from Meg Cooper. In addition, this issue includes coverage of the 2021 FEIBP Virtual AGM from […]
Read MoreBy Meg Cooper The ABMA Emerging Leaders group held a “Back to School” Zoom meeting on September 16, 2021, with eight members participating. From the prior meeting in June, the Emerging Leaders (EL) group asked all members to read “Discover Your CliftonStrengths” and then proceed to take the CliftonStrengths™ test to identify which five strengths […]
Read MoreBy Meg Cooper The 2021 ABMA Convention was held as a virtual event March 17-19, 2021, and you can see full coverage of the event in the May/June issue of Brushware. Today, we offer bonus feedback from the event with the full question and answer sessions conducted by Meg Cooper with several attendees of the […]
Read MoreBy Meg Cooper With the 2021 ABMA Convention being held as a virtual event, it presented the opportunity for a deeper look at the overall impact of the sessions. Meg Cooper was able to have a quick question-and-answer session with ABMA Executive Director David Parr on the success of the event. How did you feel […]
Read MoreThe 2021 March/April eMag issue of Brushware magazine is now available to all readers. In this issue, Bob Lawrence provides a full preview of the 2021 ABMA Virtual Convention with feedback and insights from key industry contacts. This issue also sees the launch of our Global Brush Maker Locator — an in-depth listing of all […]
Read MoreBy Meg Cooper Marketing during a pandemic is new territory for most of us. Are you having a hard time connecting to your customers? Not sure your messaging is hitting your target market? How do you get new customers? Navigating marketing during a pandemic can feel tricky, but it doesn’t have to be. Below I’ve […]
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