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Palmer Fixture and LaCrosse Brush Merger Expands Product Offerings

Palmer Fixture and LaCrosse Brush Merger Expands Product Offerings

Palmer Fixture and LaCrosse Brush, two well-known brands in the industry, are joining forces under the Alwin Manufacturing umbrella. This strategic merger leverages the strengths of both companies, providing customers with an expanded range of products designed to enhance efficiency and service quality across sectors.

Key Benefits of the Merger:

  • Expanded Product Selection
    The merger brings together Palmer Fixture’s trusted product lines with LaCrosse Brush’s extensive brush offerings, providing customers with the right tools for every application—from heavy-duty industrial cleaning to detailed maintenance work.
  • Enhanced Convenience
    By consolidating two leading brands under one umbrella, customers will benefit from simplified sourcing, enabling them to focus more on their core operations and less on procurement.
  • Specialized, Color-Coded Tools
    A new color-coded product line will address the specific needs of industries like food processing, food service, grocery, and janitorial services, meeting FDA compliance standards while enhancing operational safety.
  • Commitment to U.S. Manufacturing
    All LaCrosse Brush products are manufactured and shipped from their Green Bay, Wisconsin, facility, reinforcing the brand’s commitment to supporting domestic production and supply chain reliability.

“We’re excited to bring together these two historic brands, creating a comprehensive offering that better serves our customers,” says Kevin Bjorkstrom, Director of Sales & Marketing at Palmer Fixture. “Our combined resources mean more choices, better service, and continued commitment to quality, ensuring that our customers have everything they need to excel in their work.”

This merger underscores Alwin Manufacturing’s dedication to innovation and customer service, giving clients across the nation access to a broader product lineup and enhanced support.

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